For this project, I transformed the client’s vision and emotional direction from our briefing into a clear and strategic logo concept. The client initially shared an idea generated with ChatGPT, but it lacked the structure, clarity, and precision required for a functional brand mark. Because the brand is built around the client’s last name DAHABA—a strong and timeless choice in both clothing and luxury industries—the identity already carried natural potential. I developed a bold symbol using the letters “dHb,” positioning it dynamically to convey movement and presence. The heavy forms communicate strength, while the refined wordmark was carefully tailored to complement the symbol and create a cohesive identity. The logo was designed with apparel in mind: sharp, distinctive, and highly recognizable when embroidered or printed on clothing. The final result aligned perfectly with the client’s expectations, and they were extremely pleased with the outcome. Completed in approximately two weeks, this project represents a strong example of strategic, impactful, and detail-driven logo design.